JOB PURPOSE AND RESPONSIBILITY:
Under the supervision of the Assistant Director of Communications and Public Relations, the incumbent is responsible for the coordination of a comprehensive, systematic communication process for families and the general public, with the goal of stimulating a better understanding of the role, objectives, accomplishments and needs of the school district, Board of Trustees and Superintendent.
*Generate accurate, timely and consistent information about school policies, programs, achievements, decisions and critical issues to public and key stakeholders, especially families. Examples of work product include letters, key messages, FAQs, brochures, PowerPoint presentations, fliers and other design collateral.
*Ensure that employees are well-informed, in a timely manner, regarding district objectives, events, and decisions around matters affecting their working conditions.
*Create, organize and execute communication plans/strategies on key district initiatives, with a specific focus on reaching parents and families as the main audience.
*Generate timely communication to employees and external stakeholders to accurately convey the District’s message, correcting inaccuracies advanced by media.
*Assist in the development of topic-specific messages for senior leadership.
*Stay informed about current district issues relevant to internal and external publics.
*Organize and build capacity for a network of internal key communicators to act as ambassadors for district objectives and accomplishments.
*Work with District and Campus Leadership to capture and capitalize on recognition opportunities.
*Develop methods of evaluating the effectiveness of communication to inform changes for improvement.
*Bring additional skill capacity to the Public Relations and Multicultural Outreach Department in areas such as social media, article/story development, web development, publications management, graphic design and photography to ensure a diverse skill set and cross-training capacity.
EDUCATION: Bachelor's degree in Communications, Marketing or Journalism from an accredited college or university required.
EXPERIENCE: A minimum of three (3) years of full-time experience in external communications, executive communication or public relations is required.
KNOWLEDGE & SKILL REQUIREMENTS:
*Bilingual in English and Spanish is preferred.
*Demonstrated ability to organize systems of internal and external message development and communication for dissemination to various audiences.
*Demonstrated mastery of communication skills (verbal, written, and interpersonal).
*Demonstrated ability to respond respectfully and effectively to people of all cultures, in a manner that affirms the worth and preserves the dignity of individuals, families and communities.
*Demonstrated ability to forecast issues of concern and provide appropriate communication in a timely manner.
*Demonstrated ability to differentiate requests for information and respond appropriately.
*Ability to work in a self-directed manner within a fast-paced, deadline driven and complex environment.
*Evidence of strong analytical and critical thinking and judgment skills.
*Proficiency with current technology for performance of duties.
*Understanding of current and emerging educational issues.
*Strong personal initiative, problem solving skills, creativity and ability to work independently and as a member of a team.
DUTY DAYS: 260 Days
SALARY: CP04: $48,665 - $60,832
Salary determination will be based on documented experience.
A.I.S.D. employees wanting to be considered for this position should complete an online internal application.
NOTE: Internal applicants must be in current assignment for a minimum of 135 calendar days to be eligible to submit an internal application.